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Soph's Plant Kitchen · Consumer

A paid creator app in nine weeks

A paid creator app built in nine weeks with AI in the loop, retaining 61% of members at month three.

Source: ustwo.com case study

Illustrative: a phone on a chopping board next to fresh vegetables, herbs and coloured play shapes

Illustrative photograph, not the shipped product

Published results

  • 84%

    retention in month one

  • 61%

    retention by month three

  • 131%

    growth in the first three months

What happened

The programme in brief

  • Built in nine weeks with AI in the loop.
  • ustwo notes a typical three-month retention benchmark of 30 to 35%.

We only reproduce what ustwo has published. The full story, with the team's own words, is on ustwo.com.